Bandida do Pomar | 2022
The brand Bandida do Pomar offers a wide variety of products and attitudes, similar to a diverse group of friends, which is the theme of this summer campaign celebrating differences. Throughout 2022, the brand's social media accounts will reflect this change in attitude.
There will be new models showcasing the products, more attitude, and increased diversity, celebrating the new era post-COVID. The theme was "Back on Pack." Alongside this fresh vibe, an interactive story was launched on Instagram, inspired by the Netflix movie "Black Mirror: Bandersnatch," allowing the audience to decide the storyline throughout the summer.
Art Director/Designer Inês Vicente | Copy Catarina Gomes | Creative Director César Sousa | Photography Nashdoeswork | Funnyhow
